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How To Make Money On Instagram (Whether You Have 100 or 1K Followers)

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How To Make Money On Instagram (Whether You Have 100 or 1K Followers)

Some years back, Instagram was nothing more than a regular photo/video-sharing app.

However, things are pretty different now.

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According to research by SemRush, Instagram is currently one of the top 10 most visited platforms in the world.

As the 4th most used social media platform, Instagram is already one of the most potent marketing tools worldwide.

Today, Instagram influencers bag loads of cash via numerous income streams.

So, If you have been looking for how to make money on Instagram, then you just stumbled on the right page.

What makes it more interesting is that anyone with 1k can use the steps given in this article to 100k+ followers.

With the new buzz of social media, almost anyone has an Instagram account.

Everyone wants more social media followers with sponsored content, affiliate marketing, and other earning channels.

Thus, millions of people search for ways to make money on these social media platforms.

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Key Highlights

🎯 Instagram is already one of the most potent marketing tools worldwide.

🎯 Micro-influencers on Instagram earn between $250-$300 per sponsored post.

🎯 Anyone with 1k can use the steps given in this article to 100k+ followers.

🎯 60% of people claim to have discovered new products/services from Instagram.

🎯 You can easily monetize your videos on Instagram and make money.

🎯 Influencers bag loads of cash via numerous income streams.

SEE ALSO: How to Scale Your Social Media Business on a Low Budget

SEE ALSO: How To Start A Side Hustle On Instagram in 2022

SEE ALSO: 6 Low-Budget Ways To Grow Your Blogging Business

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Let’s get to the details…

1. Make Sponsored Content

Sponsored content is the most popular earning method on Instagram today.

Companies pay you to advertise their products to your followers with sponsored posts.

For instance, if your timeline is focused on images of maybe your cat eating, an animal feed company may pay you to feature their products in your photos/videos.

That is just how it works.

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Now, you might be asking yourself how to get sponsors.

So how do you get sponsors on Instagram?

Well. In most cases, potential sponsors reach out to influencers.

However, that is not always the case, as you can also bag lucrative deals by contacting sponsors yourself.

If you do not intend to wait for sponsors to discover you, you can find them yourself using platforms like and TapInfluence.

How To Make Money On Instagram (Whether You Have 100 or 1K Followers)

2. Seek Brand Partnerships

Instagram is slowly integrating an excellent monetization scheme via brand partnerships.

However, this option is currently open to only creators that meet specific criteria.

Requirements For Instagram Brand Collabs Monetization Tab

To be eligible to use the monetization tool for Brand Collabs, you must:

  • Have at least 10k followers.
  • Have 100+ hours of total watch time across all videos.
  • Have 100+ total engagements (likes and comments) within the past 60 days.
  • Have Zero content violation history.

How To Set Up Video Monetization

  • Log in to your Instagram account.
  • Goto your creator account settings.
  • Enable Monetization in the earning tab.
  • Post videos and earn from ads automatically.

Typically, a user earns 55% of the total revenue per view.

However, your video must be at least 2+ minutes long to earn.

According to Instagram, users are expected to aim for 2-4 minutes.

Eligible Instagram creators can work with agencies and brands and partner for ads.

This earning method is currently open to only creators in the United States.

However, it is expected to go global shortly.

3. Utilize Affiliate Marketing

It is no longer news that the affiliate marketing industry is already worth over $12 billion in 2022.

As long as you have a loyal follower base of 1k-100k+, affiliate marketing becomes easier on Instagram.

Moreover, you already have a perfect audience for your product recommendations.

When you register as an affiliate in a company, you earn a commission for each product/service sale gotten through you.

With the unique links are given by affiliate companies, sales are easily traceable to you for maximum accuracy in earnings.

As an Instagram influencer, you could make so much money by recommending these products or services to your fans.

Typically, most affiliate commissions range from 10-20% per sale, depending on the deal.

If you are interested in earning money via this method, you can consider signing up on some affiliate websites like:


ShareASale - How To Make Money On Instagram (Whether You Have 100 or 1K Followers)

CJ Affiliate

CJ Affiliate

Rakuten Affiliate


For more information on how to grow your affiliate marketing business, you can follow this article here.

4. Instagram Creator Badges

Today, Instagram live video creators can earn by receiving heart badges as tips from viewers.

The heart icons appear next to their name whenever a viewer purchases a heart badge.

These badges typically cost between $0.99-$4.99, with a limit of $250 per viewer in a single session.

Similar features will be coming to reel creators soon.

5. Set Up An Instagram Shop

According to research by Instagram Business, 60% of people claim to have discovered new products/services from Instagram.

That should tell you how lucrative it is to set up an Instagram shop in 2022.

Over the years, Instagram has released loads of features, including the Instagram Shop feature.

With an Instagram shop, you can easily share photos and similarly sell products to the eCommerce style.

So long as you have a creator or business account, you can make money from Instagram.

How To Set Up An Instagram Store

  • Change to a Creator or Business Account.
  • Connect your account to your Facebook page.
  • Upload your product archive.
  • Submit your account for it to be reviewed.
  • Enable the Instagram shopping option.

How To Make Money On Instagram (Whether You Have 100 or 1K Followers)

Frequently Asked Questions (FAQs)

Due to the diverse earning possibilities, millions of search queries hit the internet about making money on Instagram.

This part of this article will answer a few popular queries about making money on Instagram.

How much can you make on Instagram?

Many things come into play regarding how much money you can make from Instagram.

Thus, the earning potential of individual Instagram influencers varies.

As of 2022, the amount of money you can make on Instagram is dependent on your follower engagement rate and earning method.

According to a research article by Business Finder, micro-influencers on Instagram earn between $250-$300 per sponsored post.

However, this can go as high as $1 million for some big celebrities.

GQ Australia Daily shows Cristiano Ronaldo receives a whopping $1.6 million per post.

This high earning is definitely due to his popularity and the fact that he has the highest amount of Instagram followers worldwide.

However, it only shows how high the earning potential of an influencer can be on the platform.

Can I make money with less than 1k followers on Instagram?

To be as direct as possible, you can make money on Instagram with almost any amount of followers.

However, it is only advisable to initiate money-making moves when you have a loyal follower base of about 1-5k followers.

With at least 1-5k followers, you stand a better chance of making much money on the platform.

Without a doubt, people with a high follower base make lots of money on Instagram.

Due to this, lots of new and aspiring influencers become impatient.

Before hitting your first 1k followers, you can make little money from selling your products and doing affiliate marketing.

However, it is worthy to note that the more followers you have on Instagram, the more earning potential you have.

Final Thoughts

You can see from the piles of texts above that making money on Instagram is easy in 2022.

As long as you meet the requirements, you can easily monetize your videos and make money.

Alternatively, you could sell your products directly to your followers or share affiliate links.

As an Instagram influencer with 1-100k+ followers, you can make money via all the tips given in this article.

So far, we wish you success as you strive to become the next wealthy Instagram influencer.

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