How to Grow a YouTube Channel with Zero Subscribers With YouTube Ads
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How to Grow a YouTube Channel with Zero Subscribers With YouTube Ads
With over 2 billion monthly active users on YouTube, getting your channel started is just the beginning…then, getting a thousand subscribers to stick with your channel to get monetized could be an uphill task.
YouTube Ads could just be one of the answers, however, the rate per click on those Ads doesn’t come cheap either. This shouldn’t deter you from promoting your channel and videos. You can still use YouTube Ads the right way at relatively good rates and get good results.
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Secondly, YouTube Ads can also be accessed through Official Google Partner third-party sites. This is an easy option for users who do not know how to target their audience properly.
In this article, I’ll discuss extensively how you can use YouTube Ads to grow a channel with zero subscribers, even if you have no prior knowledge about growing a channel or how YouTube ads or pricing work.
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Key Takeaways
🎯 Creating high-quality content that engages and retains viewers signals YouTube to promote your Ad correctly and to those who will take action.
🎯 Choosing the right Ad format helps manage your overall cost.
🎯 Call to actions must be clear, precise and rewarding to see appreciable results.
SEE ALSO: YouTube Ads CPC & CPM rates by Country – Best Countries to Target
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SEE ALSO: Can A Faceless YouTube Channel Earn Through Sponsorship?
How to Grow a YouTube Channel with Zero Subscribers:
1. Choose the Right Ad format.
This is the very first step in using YouTube ads to grow your channel from zero subscribers. On the YouTube platform, there are three main ad formats; skippable video ads, non-skippable video ads, and display ads.
Skippable video ads are the most common of the ads and they allow viewers to skip after five seconds. That is, viewers are compelled to watch them for five seconds before they gain control to skip the rest.
Non-skippable video ads are quite longer than skippable ads and the viewers cannot skip them until the ad display is over or the duration is complete.
Display ads refer to those images or text ads that appear on the right-hand side of the video player. So you have to do your research and choose the one that best fits your budget, content, and target audience.
Source: Google
2. Target Your Ads to the Right Audience
Once you have selected the ad format that suits your content and target audience, the next step is to create an ad campaign where you can easily target your audience using their demographics, interest, and keywords.
This will assist you in getting digital visibility for your ads and your channel and ensure that it is seen by people who are likely to be interested in your content and eventually subscribe to access more of such content on your channel.
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3. Create Compelling and Creative Ads
Knowing how to create ads is equally as important as creating captivating and engaging ads. You must ensure that your ad is well-produced and captivating and at the same time communicates what the channel is all about.
Most times, viewers don’t have the time to check channels because lots of ads pop up every second on YouTube, which is more than enough to make these YouTubers lose interest.
Therefore, you must ensure your ads stand out from the multitude of ads by creating creative and engaging ads that would compel the viewers to check and fall in love with your channel and subsequently subscribe to it.
4. Use a Compelling Call to Action
In using YouTube ads to grow a channel with zero subscribers, you must use a compelling call to action to facilitate a response from the viewers. That is, you should tell the viewers what you want them to do after watching your ad.
Do you want them to subscribe to your channel to enjoy more creative content? Or perhaps, to visit your website? Or maybe, buy a product you are selling at a discount? Ensure you add a call to action to your ads and make sure it is clear and concise.
5. Use Relevant Keywords
This is also very important, especially in a loaded platform like YouTube where people get to access several content with their search button and a click.
Targeting your ads, ensure you use relevant keywords that people are most likely to search for.
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For instance, let’s say your channel is aimed at helping people reduce excess body fat, one of the keywords you can add to your ad is “reduce fat”. When searching for something related to reducing, there is a high probability that your ad will be shown to your target audience.
The more your ads are seen by people who are interested in what you have to offer, the higher your chances of growing your YouTube channel.
6. Set a Budget
This is another important step you have to take in using YouTube ads to grow your channel with zero subscribers. You have to set a budget for your campaign which can be daily or weekly.
This will help you control how much you are spending on ads, to avoid you spending so much yet with little or no results. It is equally important you start with a small budget, and gradually increase it as you see results.
7. Track Your Results
As much as you are channeling your time, effort, and money into growing your channel with YouTube ads, you must also ensure that you keep track of your ad campaign result.
It will give you a great insight into what is working and what isn’t at every point in your channel growth journey. It will also assist your ads to reach a wider audience and grow your channel faster.
Even as much as you try to manage funds and ensure cost effective ads campaign, if you are opportune, ensure you test different ad creatives and targeting options to see what works best for your channel because what will work for a channel targeting online gamers will differ from ads targeting serial entrepreneurs.
It will help you optimize your ad campaigns and get the most out of your budget.
Third-party Sites for YouTube Ads
1. VeeFly
VeeFly is an official Google Partner for promotion all kinds of YouTube videos.
All you need to is to signup, add the URL of your YouTube video and start promoting. Promotion starts from as little as $10.
2. VidIQ
VidIQ is an online platform for checking YouTube analytics and get rich online education on content creation. VidIQ is trusted by over 3,000,000 YouTube creators. With vidIQ every creator has the tools to start getting more views. Promotion starts from $30.
3. VRocket
Vrocket uses one of the best YouTube promotion strategies to grow channels with almost no subscriber.
Vrocket has been around and is trusted by individuals and corporate in promotion all kinds of videos especially on YouTube. As long as your content does not violate Google’s policies, then your video is situatable. Explore Vrocket
Final Thoughts
Growing a YouTube channel takes time, even with the help of ads. You shouldn’t have the mindset that once you create your ads today and get them running overnight, you should see massive results. It doesn’t happen that way.
You have to be patient, and with consistent creation of high-quality content that people want to watch, and effective ad campaigns, you will eventually start seeing progress with more viewers and YouTubers subscribing to your channel.
SEE ALSO: YouTube Just SLASHED Monetization Requirements
SEE ALSO: Can A Faceless YouTube Channel Earn Through Sponsorship?
